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strategic food tourism management
- services -
Strategic Food Tourism Management is crucial to develop food tourism as sustainable and beneficial as possible for all local stakeholders. In order to tackle food tourism from a strategic perspective, FTM offers the following four strategic food tourism management services:
FOOD TOURISM DESTINATION DEVELOPMENT PLAN
what?
In the Food Tourism Destination Development Plan food tourism strategies will be formulated which will guide your destination’s stakeholders to create your food tourism destination as sustainable as possible. This means that based on your destination’s food identity, your current food (tourism) offer and your local stakeholders, a practical strategy plan will be developed first. This plan forms the basis of shaping your city or region as a food tourism destination together with its stakeholders.
why?
In order to benefit from all the advantages food tourism entails, it is crucial to strategically manage food tourism as sustainable as possible.
for whom?
Destination Management Organisations, Destination Marketing Orgnisations, Governmental Institutions and Non-Profit Organisations with an interest in developing and steering food tourism.
how?
In contrast to many consulting firms that give recommendations based on a superficial theoretical framework, FTM offers a hands-on coaching approach.
This means that we will guide you through the process of developing a strategic and sustainable food tourism development plan. In on- or offline interactive workshops we are firstly going to identify your destination’s food destination identity. Furthermore, we are going to analyse your destination’s current (food) tourism industry. Based on that and after having clarified your vision for your future food destination, strategic management tools will be applied to formulate practical recommendations. Those will help you and your stakeholders to develop food tourism together.
We are going to organise all sessions with the respective stakeholders. We believe that the food tourism destination strategy should represent all stakeholders’ perspectives in order to get the most sustainable result.
after that?
Unless you want us to, FTM’s work is not done at this point. Depending on the food tourism strategies we will just have developed for your destination, FTM continues with the operational part, taking those strategies into action. Check out FTM’s Food Tourism Project Management services.
FOOD TOURISM BUSINESS PLAN
what?
The Food Tourism Business Plan refers to a plan which covers all details of a business plan for a new food tourism business or a new food tourism entity for your already existing organisation/business. Your business idea will be formulated into a viable business plan. So, you can be sure that you have thought of every detail that comes along with opening up a new business (entity).
why?
In order for you to be able to launch a viable and sustainable food tourism business (entity), it is important to consider various obstacles. We make sure you prepare best to be able to offer sustainable food tourism products and services that actually bring out the benefits food tourism can bring.
for whom?
Local culinary businesses, entrepreneurs in food and/or tourism who want to open their own business in food tourism or want to expand their business with a food tourism segment
how?
Depending on your availability, we will have one to two online or offline coaching sessions per week. During those sessions we will tackle your business idea from a strategic point of view. At the same time, we will develop measures that can be easily adapted into practice.
after that?
After having finalised your viable business plan, you are good to go to open up your new business (entity). Or, if you like, FTM can stay by your side to help you implement your ideas. If you want to know more about how FTM can help you out at this stage, check out FTM’s Food Tourism Project Management.